New Canadian Social‑Media “Gander” Aims to Challenge U.S. Giants
Canadian entrepreneurs aim to strengthen Canadian social media with Gander, launching in October. They want to offer a homegrown platform that avoids trolling and disinformation common on U.S.-owned networks. Co-founder Ben Waldman says Gander protects data and privacy, giving control back to Canadians.
Why Gander Came to Life
Five frustrated Canadian founders watched overseas platforms fill with fake news and divisive content. They feared political interference—like a U.S. executive order shutting down cloud services. To counter this, they built Gander to ensure independence and data sovereignty in Canada.
How Gander Works: Features & Privacy
Gander will allow users to post text and video and customize feeds by content type. Like Bluesky, it uses AT Protocol, which supports a decentralized network. Gander adds a unique twist: users can toggle between global feeds or a Canada-only server network. This flexible design ensures full compliance with Canadian privacy laws and the Charter of Rights and Freedoms.
Strong Support from Canadian Innovators
Business leaders like Arlene Dickinson, Blaine Cook, and Amber Mac advise Gander. Dickinson praised its timing and smart design, stating it offers a safe, Canadian digital space. Mac emphasized Gander’s focus on moderation and verification as essential for trust and quality.
Security, Verification & Local Features
To prevent bots and fake accounts, Gander may collaborate with Toronto-based digital verifier GoConfirm to verify user identity. It will debut in English, French, and three Indigenous languages. Monetization may include creator subscriptions, mindful ads, and small-business tools.
Scaling Strategy and Early Interest
Since April, over 9,000 people signed up for early access. Gander’s model—Canada-first, but flexible enough to expand globally—could set a new precedent. Waldman notes that toggling between networks ensures Canadians always have a safe, sovereign space during international incidents.
Canadian Vision with Global Potential
Gander offers a fresh take on Canadian social media, blending privacy, trust, and cultural representation. It aspires to replace existing platforms through its domestic-first design and thoughtful moderation.
Stay tuned to Maple Wire for launch updates and coverage on Canada’s digital innovation.
