Discover Surrey’s new Newton office promotes local attractions and launches Signature Experiences, spotlighting unique activities and boosting city tourism.
Surrey Gets a Global Marketing Hub
Surrey’s charm is getting a bigger stage. Discover Surrey, the city’s destination marketing organization, has opened its new office in Newton at #110-7455 132 Street. After years of working from temporary spaces, the team now has a permanent hub to welcome visitors and connect with locals.
“Anyone can come and visit,” shared interim executive director Mary Ann Bell. “We want visitors to see Surrey, but we also want locals to discover how much their own city has to offer.”
From sandy beaches and lush forests to farmlands and a thriving food scene, Surrey has more variety than many residents realize.
Growing Team, Growing Vision
The new office houses a core staff of six, along with seasonal hires. Since 2020, the team has steadily grown, reflecting the organization’s expanding mission.
“Surrey is diverse and full of hidden treasures,” said Bell. “Our work is to make those treasures known.”
Spotlight on Signature Experiences
In June, Discover Surrey launched Signature Experiences, a two-year project now highlighting eight unique local businesses. These curated activities promise “unforgettable, locally crafted experiences,” including:
Whisky tastings and wine tours
Birdwatching adventures
Cupcake-making workshops
Bollywood dance classes
The city’s famous Spice Trail dining spots
Beekeeping encounters
“Birds and Brews” tours
Healing through sound therapy
Several experiences are already drawing strong demand, with some even selling out. What makes them special is flexibility—many can be taken directly to conferences, events, and group gatherings.
Why Surrey Is Worth Exploring
Bell points out that while free activities abound—such as galleries, beaches, and museums—paid experiences play a vital role in boosting the economy. By creating tourism opportunities that hold real value, Discover Surrey aims to strengthen the city’s reputation as a destination.
When asked for her top picks, Bell didn’t hesitate long:
A walk through Green Timbers Park
A birdwatching tour with naturalist Kris Cu
A flavorful meal at Kathmandu Restaurant
Backed by Local Partnerships
Discover Surrey operates as a non-profit, supported by the Municipal Regional District Tax (MRDT), which applies to short-term accommodations across B.C. This funding helps keep the city’s tourism heartbeat strong while ensuring locals and visitors alike can enjoy Surrey’s many sides.
