OpenAI is preparing to launch its own AI-powered browser, signaling a bold move to directly challenge Google Chrome, which currently dominates the global market. Sources familiar with the development told Reuters the browser could roll out in the coming weeks.
This new offering could revolutionize how people interact with the web. By blending AI with browsing, OpenAI wants users to stay within a seamless, ChatGPT-like environment, instead of navigating to multiple websites.
Why an AI Browser Now?
For OpenAI, the timing makes perfect sense. With over 500 million weekly users already engaging with ChatGPT, introducing a browser offers an obvious way to deepen that relationship—and collect valuable usage data that fuels AI and ad services.
In fact, this browser move strikes at the heart of Google’s success. Chrome helps Google capture data and redirect users to its own search engine, boosting Alphabet’s ad business, which contributes nearly 75% of its total revenue.
Now, OpenAI wants a piece of that pie.
Designed for Seamless AI Integration
Unlike traditional browsers, OpenAI’s upcoming product is expected to handle tasks within a native AI chat interface. Instead of relying on endless tabs, users could book a table, fill out a form, or browse news—right inside the chat.
One source says this is part of OpenAI’s bigger plan to integrate AI into personal and professional routines—across all corners of life.
OpenAI’s “agents,” such as its new Operator assistant, will reportedly be deeply integrated into the browser. This will allow the tool to act for users, not just inform them.
Building on Chromium, Backed by Experience
Interestingly, OpenAI’s browser will be built on Chromium, the same open-source foundation used by Chrome, Edge, and Opera. This approach gives OpenAI flexibility, speed, and compatibility with the modern web, while still customizing it for its own purposes.
OpenAI also recruited two former Google executives—both of whom helped build Chrome—to lead the project.
Previously, OpenAI considered building a browser plug-in. But leadership ultimately decided to create a standalone product to retain full control over data and user experience.
Facing Tough Competition
Of course, entering the browser market won’t be easy.
Google Chrome currently serves more than 3 billion users worldwide, holding over two-thirds of the global browser market. Apple’s Safari trails far behind with about 16% share.
Several smaller companies are also stepping into the AI browser space. Perplexity just released its browser “Comet,” while Brave and The Browser Company have added AI capabilities as well.
Still, OpenAI has momentum and market reach on its side. With 3 million ChatGPT business subscribers, the platform already appeals to enterprise users who crave productivity and integration.
Legal Tensions and a Bold Vision
The launch comes amid legal pressures on Google. A U.S. judge ruled Alphabet holds a monopoly in search, prompting the Department of Justice to explore whether it should be forced to sell off parts of its empire—including Chrome.
OpenAI even expressed interest in acquiring Chrome should regulators push for a sale. While Google has not offered Chrome, and plans to appeal, the power dynamics are clearly shifting.
With this browser, OpenAI isn’t just building another tool—it’s positioning itself for the future of digital life.
Stay tuned to Maple News Wire for more updates on tech, AI, and everything in between.
