Toronto Raptors GM Bobby Webster expands role as head of basketball operations, shaping the team’s future after Masai Ujiri’s departure.
Leadership Shift in Toronto
The Toronto Raptors announced Monday that general manager Bobby Webster will oversee the franchise’s basketball operations, ending speculation about the appointment of a new team president. The decision comes nearly two months after Masai Ujiri’s dismissal on June 27.
Why the Change Matters
Instead of hiring a replacement president, ownership group Maple Leaf Sports & Entertainment (MLSE) confirmed Webster will continue as GM while also leading roster strategy, player development, and day-to-day basketball operations. “A title isn’t as important as responsibilities,” Webster said after the announcement.
Webster’s Track Record
At 40, Webster brings two decades of NBA experience, including 13 years with the Raptors. He was one of the architects of Toronto’s historic 2019 NBA championship run and has played a central role in roster construction and organizational culture. His modern approach to leadership and strong relationships with players factored into MLSE’s decision.
Support from MLSE Leadership
Keith Pelley, president and CEO of MLSE, said Webster’s performance during the NBA Summer League in Las Vegas underscored his fit for the expanded role. “What stood out was his leadership style and ability to relate to players and staff,” Pelley told The Canadian Press.
Integration Across Sports Teams
The Raptors’ new structure is also part of MLSE’s broader plan to integrate its sports properties, which include the Toronto Maple Leafs, Toronto FC, and the CFL’s Argonauts. Pelley pointed to recent collaboration between the Raptors and Toronto FC medical staff as an example of cross-team synergy.
A Career Built on Basketball Insight
A native of Hawaii, Webster began his NBA career in the league office, contributing to the 2011 collective bargaining agreement before joining the Raptors in 2013. Promoted to GM in 2017, he has since guided the franchise through rebuilding phases and championship contention. He lives in Toronto with his wife Lauren and their three children.
Looking Ahead
Webster views the move as an opportunity to define the Raptors’ next era. “There are only 30 of these jobs in the NBA, and this one is unique,” he said. “I’m going to lead with positivity and empower those around me.” With training camp scheduled for late September in Calgary, Webster’s expanded role sets the tone for a pivotal season.
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